Over at HBR, John Coleman addresses three misconceptions about purpose: Purpose is only a thing you find. Purpose is a single thing. Purpose is stable over time. My favorite quote from the article: In achieving professional purpose, most of us have… Continue Reading →
From the feature article, Creating a Purpose-driven Organisation of Harvard Business Review July-August 2018 issue about discovering purpose: At a global oil company, we once met with members of a task force asked by the CEO to work on defining… Continue Reading →
© 2023 SMO|パーパス・ブランディング パーパスの策定から浸透まで — Powered by WordPress
Theme by Anders Noren — Up ↑