Tag Mission

RIMOWA’s Mission

From the overview of RIMOWA in their job description: Welcome to RIMOWA, the first German Maison of the LVMH Group. We are a global lifestyle brand with a mission to create the essential tools for a lifetime of travel. For… Continue Reading →

The Purpose of Amy’s Drive Thru’s

Amy’s Drive Thru is a different kind of fast food restaurant. It’s striving to be the first 100% vegetarian national fast food chain. (Here’s an article about this at Business Insider.)   Starting with Why Visit their website and you will first come across… Continue Reading →

Nintendo’s mission

Reggie Fils-Aime, Nintendo of America’s President and COO, comments on their mission and their new product, Nintendo Labo, in the latest press release: Nintendo Labo continues our longstanding mission of making people smile by surprising them with new experiences… It… Continue Reading →

We Work’s Mission

WeWork’s mission: Create a world where people work to make a life, not just a living. Their values: Inspired Authentic Grateful Entrepreneurial Tenacious Together

Purpose is different from mission and vision.

Purpose is not just for big corporations. Nick talks about harnessing the power of purpose at his two pizza restaurants in his TED talk below. He has a great explanation on the difference of “Purpose” and “Mission and Vision” (around… Continue Reading →

Facebook’s Mission

Mark Zuckerberg explains the mission of Facebook in this article from Fast Company: Five years ago, before Facebook’s IPO, Mark Zuckerberg posted what he called a “founder’s letter” that spelled out the company’s philosophy for prospective investors. “We don’t wake… Continue Reading →

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