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(日本語) ファッションxサステナビリティ 〜持続性・透明性を重視するブランド②

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Fink Letter 2020

Every year Larry Fink, CEO of the world’s largest asset management company BlackRock, writes an open letter to CEOs around the world. For the past two years the subject of his letter was about purpose. As we enter the 2020s… Continue Reading →

(日本語) SMO代表・齊藤が中学校でキャリアデザイン講師を務めました

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(日本語) 青年版ダボス会議レポート : SDGs/ミレニアルズ/パーパス 3つの相関性

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(日本語) 東京オリンピックのパーパスとビジョンとは?

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(日本語) イベントレポート:Team WAA!「Purpose Brandingを考える」

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(日本語) ラグビーW杯のパーパス・ミッション・ビジョンって?

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(日本語) Team WAA!のPurpose Brandingイベントレポート(登壇&ワークショップ)

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(日本語) イベントレポート 7/24 PURPOSE DRIVEN COMPANY 〜本物を未来に残すパーパス・ブランディング〜

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(日本語) 7/24 イベント開催「PURPOSE DRIVEN COMPANY 〜本物を未来に残すパーパス・ブランディング〜」

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In our annual publication TOKYO2019, we interviewed Simon Sinek, the author of the global bestseller Start With Why – How Great Leaders Inspire Everyone to Take Action.   Simon Sinek – an unshakable optimist He believes in a bright future and our… Continue Reading →

(日本語) Tedxイベントレポート

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SMO is an official sponsor of TEDxOtemachi@Miraikan 2019.4.27

TEDxOtemachiLive 2019 @Miraikan sponsored by SMO This April 27, you will have the chance to join an unforgettable gathering of minds and souls from Tokyo, Japan while engaging in the amazing experience of TED2019 Conference (Vancouver, Canada). https://ted2019.ted.com/ 👉 “When… Continue Reading →

The State of Purpose Among Business Professionals Study

We are pleased to release “The State of Purpose Among Business Professionals Study”. It is available (in Japanese only) on our website as PDF. With the goal of understanding the mindset of the Japanese workforce, we conducted a survey of… Continue Reading →

“TOKYO 2019” is now available.

Our annual publication “TOKYO 2019” is available now on our website. Leadership Essentials: Purpose and the Skill of Foreseeing the Future, this is the theme of this issue. It is filled with insights from interviews, original research, and future scenario… Continue Reading →

(日本語) 「パーパス・ドリブン・ブランディング」についてのセミナー開催のお知らせ

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“TOKYO 2018” is now available.

Based on interviews with notable individuals in various fields, ”TOKYO 2018” is a publication giving us a glimpse of what is happening in Tokyo in 2018. In this issue, the feature article spotlights the results of SMO’s scenario scanning work,… Continue Reading →

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